Slick Strategy supports producers, streaming providers, TV stations and distributors in content strategy, business development, marketing & communication – with a key focus on streaming platforms data analytics and deriving concrete measures thereof.

We support producers, streaming providers, TV stations and distributors in content strategy, business development, marketing & communication –

with a key focus on streaming data analytics and deriving concrete measures thereof. We help international clients to expand their business to German-speaking countries.

Luehr-Martin Lemkau founded SLICK STRATEGY in 2023. Previously, he was SVP Marketing at Beta Film,

Director Business Strategy at Sony Pictures,

and Head of Third Party Business at Sky.

Lemkau has a bachelor’s degree in Media Marketing (BAW) and more than 20 years of leadership experience in the TV industry.

| What We Do in the Shadows

Streaming Data Analytics

We offer data analytics to help you discover actionable insights and turn your data into powerful decisions.

Content Strategy

We provide tailored proposals for content acquisition and scheduling, ensuring your audience stays engaged and subscribers retained.

Marketing & Comms Strategy

We craft targeted campaigns to drive viewership, enhance brand presence, and engage your audience effectively.

Business Development

We specialize in business development for TV & Streaming, focusing on German-speaking territories to expand your reach and drive growth in these key markets.

| The Newsroom

DWDL:

Datenanalyse: Lateinamerika verhilft "Liebes Kind" zu zweitem Frühling

Zehn Monate nach der Veröffentlichung schaffte "Liebes Kind" kürzlich überraschend wieder den Sprung in die globale Netflix-Top 10. Einer Auswertung von Slick Strategy zufolge fand die Serie vor allem in Lateinamerika nochmal Publikum.

FormatBiz:

2nd wave of Dear Child success comes from LatAm

The German Netflix series Dear Child has surprisingly enjoyed a second wave of success more than half a year after its launch, which is almost exclusively due to its strong results in Latin America, as an analysis by the consultancy Slick Strategy has just revealed.

Prensario Internacional:

Dear Child, la serie alemana de 2023 que sigue conquistando audiencias internacionales

La mini serie de Netflix Alemania, Dear Child, basada en la novela homónima de Romy Hausmann, y producida por Constantin Television, ha sido uno de los éxitos recientes del streamer en esta región, cuya repercusión ha alcanzado dimensiones internacional.

LinkedIn:

Evan Shapiro: Net Fix

Yesterday I posted a dive into the Netflix "What We Watched Engagement Report."
As Luehr-Martin Lemkau and Ossi Ilveskoski pointed out to me, my method left out seasons of some very heavily watched series.
I truly apologize for that!

| Better Call Saul

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